{"product_id":"e-commerce-profit-dashboard","title":"E-commerce Profit Dashboard— Excel Template","description":"\u003ch2\u003eKnow Your Revenue. Know Your Costs. Know Your Real Profit.\u003c\/h2\u003e\n\n\u003cp\u003e\n\u003cstrong\u003eE-commerce Profit Dashboard\u003c\/strong\u003e is a practical Excel business analysis tool designed for solo sellers and small e-commerce teams.\n\u003c\/p\u003e\n\n\u003cp\u003e\nTrack your sales, product costs, shipping, platform fees, payment fees, advertising, operating expenses, inventory, and product profitability in one structured dashboard.\n\u003c\/p\u003e\n\n\u003ch3\u003eWhat You Can Track\u003c\/h3\u003e\n\n\u003cul\u003e\n  \u003cli\u003eRevenue, discounts, refunds, and net sales\u003c\/li\u003e\n  \u003cli\u003eProduct costs and gross profit\u003c\/li\u003e\n  \u003cli\u003eShipping and variable selling costs\u003c\/li\u003e\n  \u003cli\u003ePlatform and payment fees\u003c\/li\u003e\n  \u003cli\u003eAdvertising spend and ROAS\u003c\/li\u003e\n  \u003cli\u003eOperating expenses\u003c\/li\u003e\n  \u003cli\u003eNet profit and net margin\u003c\/li\u003e\n  \u003cli\u003eProduct-level profitability\u003c\/li\u003e\n  \u003cli\u003eInventory value and stock status\u003c\/li\u003e\n  \u003cli\u003eBreak-even ROAS and maximum CPA\u003c\/li\u003e\n  \u003cli\u003eMonthly P\u0026amp;L and year-to-date results\u003c\/li\u003e\n  \u003cli\u003eUnit economics for individual products\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eBuilt for E-commerce Sellers\u003c\/h3\u003e\n\n\u003cp\u003e\nUse the dashboard with data from:\n\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eShopify\u003c\/li\u003e\n  \u003cli\u003eEtsy\u003c\/li\u003e\n  \u003cli\u003eAmazon\u003c\/li\u003e\n  \u003cli\u003eWooCommerce\u003c\/li\u003e\n  \u003cli\u003eYour own online store\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat's Included\u003c\/h3\u003e\n\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eE-commerce Profit Dashboard\u003c\/strong\u003e Excel workbook\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eQuick Start Guide\u003c\/strong\u003e PDF\u003c\/li\u003e\n  \u003cli\u003e\u003cstrong\u003eLicense\u003c\/strong\u003e\u003c\/li\u003e\n  \u003cli\u003e\u003cstrong\u003eChangelog\u003c\/strong\u003e\u003c\/li\u003e\n  \u003cli\u003eFictional demo data for immediate exploration\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\n\u003cul\u003e\n  \u003cli\u003eConfigurable currency settings\u003c\/li\u003e\n  \u003cli\u003ePlatform fee schedule\u003c\/li\u003e\n  \u003cli\u003eProduct catalogue\u003c\/li\u003e\n  \u003cli\u003eSales and order tracking\u003c\/li\u003e\n  \u003cli\u003eExpense tracking\u003c\/li\u003e\n  \u003cli\u003eAdvertising performance analysis\u003c\/li\u003e\n  \u003cli\u003eProduct profitability analysis\u003c\/li\u003e\n  \u003cli\u003eMonthly profit and loss reporting\u003c\/li\u003e\n  \u003cli\u003eUnit economics calculator\u003c\/li\u003e\n  \u003cli\u003eInventory analysis\u003c\/li\u003e\n  \u003cli\u003eExecutive dashboard with charts\u003c\/li\u003e\n  \u003cli\u003eBreak-even ROAS analysis\u003c\/li\u003e\n  \u003cli\u003eAutomatic calculations and validation\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow It Works\u003c\/h3\u003e\n\n\u003col\u003e\n  \u003cli\u003eSet your currency and review your platform fee settings.\u003c\/li\u003e\n  \u003cli\u003eAdd your products, costs, prices, stock, and reorder levels.\u003c\/li\u003e\n  \u003cli\u003eEnter your sales and order information.\u003c\/li\u003e\n  \u003cli\u003eRecord operating expenses and advertising performance.\u003c\/li\u003e\n  \u003cli\u003eUse the dashboard and reports to analyze revenue, costs, profitability, inventory, and advertising performance.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch3\u003eImportant Information\u003c\/h3\u003e\n\n\u003cp\u003e\nThe workbook includes fictional sample data so you can see the dashboard working immediately. Replace the demo data with your own business information when you are ready.\n\u003c\/p\u003e\n\n\u003cp\u003e\n\u003cstrong\u003eMicrosoft Excel 2016 or newer is required.\u003c\/strong\u003e Microsoft 365 is recommended.\n\u003c\/p\u003e\n\n\u003cp\u003e\nThe workbook contains \u003cstrong\u003eno macros\u003c\/strong\u003e. Google Sheets is not supported.\n\u003c\/p\u003e\n\n\u003cp\u003e\n\u003cstrong\u003eDigital product:\u003c\/strong\u003e No physical item will be shipped. Your files will be delivered digitally after purchase.\n\u003c\/p\u003e\n\n\u003ch3\u003eDisclaimer\u003c\/h3\u003e\n\n\u003cp\u003e\nThis product is a business analysis tool and does not constitute accounting, tax, investment, or financial advice. Always verify financial information and applicable requirements for your business.\n\u003c\/p\u003e","brand":"PRACOVA","offers":[{"title":"Default Title","offer_id":44388694753358,"sku":"PRACOVA-EPD-001","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0764\/0947\/1054\/files\/01E-commerceProfitDashboard_adb75f2f-8756-49a6-b276-f2fc2bccef00.png?v=1790277652","url":"https:\/\/pracova.com\/products\/e-commerce-profit-dashboard","provider":"Pracova","version":"1.0","type":"link"}