{"product_id":"e-commerce-pricing-break-even-calculator","title":"E-commerce Pricing \u0026 Break-Even Calculator — Excel Template","description":"\u003ch2\u003eSet Your Price With Confidence\u003c\/h2\u003e\n\n\u003cp\u003e\n\u003cstrong\u003eE-commerce Pricing \u0026amp; Break-Even Calculator\u003c\/strong\u003e is a practical Excel tool that helps online sellers understand the price they need to charge to cover product costs, selling fees, shipping, discounts, and other variable costs.\n\u003c\/p\u003e\n\n\u003cp\u003e\nUse it to test different selling prices, understand your break-even point, and see how changes in costs or pricing can affect your product profitability.\n\u003c\/p\u003e\n\n\u003ch3\u003eWhat You Can Calculate\u003c\/h3\u003e\n\n\u003cul\u003e\n  \u003cli\u003eRecommended selling price scenarios\u003c\/li\u003e\n  \u003cli\u003eBreak-even selling price\u003c\/li\u003e\n  \u003cli\u003eBreak-even quantity\u003c\/li\u003e\n  \u003cli\u003eGross profit\u003c\/li\u003e\n  \u003cli\u003eContribution profit\u003c\/li\u003e\n  \u003cli\u003eProfit margin\u003c\/li\u003e\n  \u003cli\u003eImpact of platform fees\u003c\/li\u003e\n  \u003cli\u003eImpact of payment processing fees\u003c\/li\u003e\n  \u003cli\u003eShipping cost impact\u003c\/li\u003e\n  \u003cli\u003eDiscount impact\u003c\/li\u003e\n  \u003cli\u003eAdvertising cost impact\u003c\/li\u003e\n  \u003cli\u003eTarget profit scenarios\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003ePerfect For\u003c\/h3\u003e\n\n\u003cul\u003e\n  \u003cli\u003eShopify store owners\u003c\/li\u003e\n  \u003cli\u003eEtsy sellers\u003c\/li\u003e\n  \u003cli\u003eAmazon sellers\u003c\/li\u003e\n  \u003cli\u003eWooCommerce businesses\u003c\/li\u003e\n  \u003cli\u003eDropshipping sellers\u003c\/li\u003e\n  \u003cli\u003eOnline retailers\u003c\/li\u003e\n  \u003cli\u003eSmall e-commerce businesses\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow It Works\u003c\/h3\u003e\n\n\u003col\u003e\n  \u003cli\u003eEnter your product cost.\u003c\/li\u003e\n  \u003cli\u003eEnter shipping and other variable costs.\u003c\/li\u003e\n  \u003cli\u003eAdd your platform and payment fees.\u003c\/li\u003e\n  \u003cli\u003eEnter your planned advertising or acquisition cost.\u003c\/li\u003e\n  \u003cli\u003eSet your desired profit margin or target profit.\u003c\/li\u003e\n  \u003cli\u003eTest different selling prices.\u003c\/li\u003e\n  \u003cli\u003eReview the break-even and profitability results.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch3\u003eWhy Pricing Matters\u003c\/h3\u003e\n\n\u003cp\u003e\nChoosing a selling price based only on product cost can hide important expenses. Platform fees, payment processing, shipping, discounts, and customer acquisition costs can significantly affect the amount you actually keep from each sale.\n\u003c\/p\u003e\n\n\u003cp\u003e\nThis calculator brings these variables together so you can evaluate pricing scenarios before publishing or changing your product price.\n\u003c\/p\u003e\n\n\u003ch3\u003eWhat's Included\u003c\/h3\u003e\n\n\u003cul\u003e\n  \u003cli\u003eProfessional Excel pricing calculator\u003c\/li\u003e\n  \u003cli\u003eBreak-even analysis\u003c\/li\u003e\n  \u003cli\u003eTarget profit calculations\u003c\/li\u003e\n  \u003cli\u003ePricing scenario analysis\u003c\/li\u003e\n  \u003cli\u003eProfit margin calculations\u003c\/li\u003e\n  \u003cli\u003eEasy-to-use input fields\u003c\/li\u003e\n  \u003cli\u003eAutomatic calculations\u003c\/li\u003e\n  \u003cli\u003eDigital product documentation\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eDigital Product\u003c\/h3\u003e\n\n\u003cp\u003e\n\u003cstrong\u003eNo physical product will be shipped.\u003c\/strong\u003e Your files are delivered digitally after purchase.\n\u003c\/p\u003e\n\n\u003ch3\u003eCompatibility\u003c\/h3\u003e\n\n\u003cp\u003e\n\u003cstrong\u003eMicrosoft Excel 2016 or newer\u003c\/strong\u003e is required. Microsoft 365 is recommended.\n\u003c\/p\u003e\n\n\u003cp\u003e\nNo macros are required.\n\u003c\/p\u003e\n\n\u003ch3\u003eImportant Information\u003c\/h3\u003e\n\n\u003cp\u003e\nThis spreadsheet is a business pricing and planning tool. It does not constitute accounting, tax, investment, or financial advice. Actual profitability depends on your real costs, fees, sales volume, and business circumstances.\n\u003c\/p\u003e","brand":"PRACOVA","offers":[{"title":"Default Title","offer_id":44388714676302,"sku":"PRACOVA-EPB-003","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0764\/0947\/1054\/files\/03E-commercePricingBreak-EvenCalculator.png?v=1790277939","url":"https:\/\/pracova.com\/products\/e-commerce-pricing-break-even-calculator","provider":"Pracova","version":"1.0","type":"link"}